Welcome to Leonel Lopez Creative Content Page!

My name is Leonel Lopez, and as we develop new innovations to create concepts that attract and leave memorable impressions on brands, we have managed to increase advertising reach to a new generation.

We are seeing a shift from traditional formats such as billboards and print ads. People now prefer original, funny, and memorable activations, for example, a billboard with Dom Dolla mustache and smile. Even without knowing the DJ artist, people become curious, wonder who made it, and investigate further.

This is how the world of advertising has changed: sometimes less is more. While we wont be able to predict exactly how every mind will react, we have seen it in videos of people responding to these techniques, which generates even more buzz.

I would love to connect and hear your thoughts on this evolving landscape.

What Will Happen to Marketing in the Age of AI? | Jessica Apotheker | TED

Grind: This is Better Coffee

The Psychology Behind Good Advertising

How AI Could Change the Advertising Business | Quantum Marketing

WHAT MAKES CREATIVE ADVERTISING

Ideas. Experiences. Connection. Curiosity.